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The Spirit Guild

Immersive Halloween Pop Up Store
No. of Participating Businesses
Curation, Event Production, Merchandising

The Spirit Guild is a craft distillery in DTLA, creating award winning Gin and Vodka from California Clementines. We partnered with them to transform their tasting room into a sold-out halloween retail pop up, curating seasonal goods from over 50 local small businesses.

Partnership included:

  • Curation of seasonal products
  • Store design and merchandising
  • Ticketing
  • Sales operations
  • Design and execute experiential elements  (DIY floral arrangements, fortune telling, immersive game and more)
  • Vendor selection and management (catering, front of house, and more.)

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